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Reference: https://trailheadacademy.salesforce.com/certificate/exam-engagement-consultant---MCAE-Con-201
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Salesforce Certified Marketing Cloud Account Engagement Consultant Sample Questions:
Choose required fields while creating a Prospect
- A. Company
- B. Grade
- C. Profile
- D. CD Campaign
- E. Assign To
- F. Score
- G. Email
Correct Answer: C,D,F,G 🗳️
LenoxSoft offers a range of products and each product has a unique website with a custom domain. They want to build landing pages in Marketing Cloud Account Engagement for upcoming webinars that appear to have a webpage URL that appropriately coordinates with the featured product.
What should be done to ensure each landing page URL looks like it is a part of the unique product website?
- A. Create a custom redirect URL using the product name for each landing page and apply the custom redirect URL when building the landing page.
- B. Create multiple tracker domains, one for each product website, and apply the appropriate domain when building the landing pages.
- C. Create a page action for each landing page, including an action to automatically change the landing page vanity URL to the appropriate product name.
- D. Create one tracking domain from the main LenoxSoft URL, then manually change the URLs when creating the landing page to contain the product name.
Correct Answer: B 🗳️
Can Marketing both Import and Export Prospects?
- A. True
- B. False
Correct Answer: A 🗳️
LenoxSoft currently has prospect and customer data located in their current email provider, spreadsheets from events, Salesforce, and LenoxSoft proprietary software. Specifically regarding their current email provider, what do you need to know before importing into Marketing Cloud Account Engagement to ensure a high deliverability rate in their initial Marketing Cloud Account Engagement email sends. Choose 2 answers:
- A. How many emails a month were sent from the current email provider.
- B. Identify the currently mailable and unmailable prospects in their current email provider.
- C. The date LenoxSoft last compared data between the email provider and Salesforce.
- D. When was the last time a prospect was emailed in their current email provider.
Correct Answer: B,D 🗳️
What is true about custom redirects? [Choose two answers]
- A. Custom redirects will continue to work if they are deleted in Marketing Cloud Account Engagement.
- B. Custom redirects are great for linking to files or pages you do not host.
- C. When a visitor clicks a custom redirect any completion actions associated with the custom redirect will trigger.
- D. When a visitor converts to a prospect completion actions on a custom redirect will trigger
Correct Answer: A,B 🗳️
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