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Pegasystems PEGACPDC26V1 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Decision strategies | - Create and understand decision strategies - Create engagement strategies using customer credit score - Create eligibility rules using customer risk segments |
| Engagement policies | - Define customer engagement policies - Create an engagement strategy |
| AI and Arbitration | - Action prioritization with AI - Prioritize actions with business levers - Action arbitration |
| Contact policy and volume constraints | - Avoid overexposure of actions - Limit action volume on outbound - Avoid overexposure of actions on outbound |
| Actions and treatments | - Present a single offer on the web - Define an action for outbound - Define and manage customer actions |
| Next-Best-Action concepts | - Essentials of always-on outbound - Optimize the next-best-action strategy - One-to-one customer engagement - Define the starting population - Optimize the customer value in the contact center |
| Business agility for 1:1 customer engagement | - Life cycle of a change request - Launching a new offer on web - Updating existing actions - Change request types - Building your business operations team - Implementing business changes in revision management - Agility in a customer engagement project - Change management process |
| Channels | - Send offer emails - Create a real-time container - Real-time containers - Share action details with third-party distributors |
