Excellent CRT-550 PDF Dumps With 100% PassReview Exam Passing Guaranted [Oct-2021]
100% Pass Your CRT-550 Salesforce Certified Marketing Cloud Consultant Exam at First Attempt with PassReview
NEW QUESTION 93
What is a capability of the Import within Contact Builder? Choose 2 answers
- A. Like the Import Wizard, the Contact Builder import definition can be executed without saving.
- B. The data source can be a local file, data filter, or file on any FTP.
- C. The target destination can be a DE, list, or All Contacts for Mobile Push or Connect.
- D. In order to use Map by Header Row, the fields in the DE and file must match exactly.
Answer: C,D
NEW QUESTION 94
A marketer wants to create and edit email content, as well as generate reports and manage subscriber data.
Using the principle of least privilege, which two pre-defined roles should be assigned? Choose 2 answers
- A. Analyst
- B. Administrator
- C. Content Creator
- D. Data Manager
Answer: A,C
NEW QUESTION 95
Northern Trail Outfitters wants a simple segmentation strategy for identifying subscribers for their emails.
What solution should they use?
- A. Relational data extensions with primary keys to match subscribers with their data
- B. Data Extension Entry Source in Journey Builder with a filter
- C. Lst model and Groups in Single Send Journeys
- D. Attribute group in Contact Builder for segmentation
Answer: C
NEW QUESTION 96
A bank wants to send out a series of emails to new customers that open a checking or savings account. The emails will be used to educate and inform customers regarding their current account and other bank offerings
* Data for the campaign will be in two data extensions: Customer and New Accounts
* The Customer data extension is currently used for multiple campaigns and is updated at 1:00 a.m.
* The New Accounts data is encrypted and will be placed on the FTP at 10:00 p.m.
Which automated workflow meets the customer's requirements?
- A. A scheduled automation that starts at 12:00 a.m. and executes a File Transfer Activity, Import Activity, Query Activities, Wait Activity, and Send Email Activity.
- B. A scheduled automation that starts at 2:00 a.m. that executes File Transfer Activity, Import Activity, Query Activity, Wait Activity, and Send Email Activity.
- C. A triggered automation that executes File Transfer Activity, Import Activity, Query Activity, Wait Activity, and Send Email Activity.
- D. A scheduled automation that starts at 2:00 a.m. that executes Data Extract Activity, Import Activity, Query Activity, Wait Activity, and Send Email Activity.
Answer: B
NEW QUESTION 97
A customer would like to store financial data related to invoicing in its data extensions.
Which field type should be used?
- A. Number
- B. Float
- C. Decimal
- D. Currency
Answer: C
NEW QUESTION 98
A consultant is configuring Marketing Cloud Connect in Marketing Cloud. The customer requires that integrated users only have access to Sales Cloud data visible to them in their Salesforce account.
How would the consultant ensure that this requirement is met?
- A. Ensure that the User has the correct profile in Marketing Cloud.
- B. Check the Scope by User box in Marketing Cloud.
- C. Ensure that the User is assigned as System Administrator in Sales Cloud.
- D. Create a User in Sales Cloud with a System Administrator Profile.
Answer: B
NEW QUESTION 99
Northern Trail Outfitters (NTO):
* Employs Email Specialists responsible for creating content, testing, sending emails, defining the activities for Automation Studio, and creating automations.
* Prefers not to use custom roles unless it is absolutely necessary.
* Email Specialist resides in multiple business units.
Using best practices, how should a consultant create and assign roles for NTO?
- A. Alter the roles of Content Creator and Data Manager by denying permissions and then assign the roles to the ' Email Specialists.
- B. Create a custom Email Specialist role with needed permissions and assign it to the Email Specialists.
- C. Check "Allow" automation permissions for the Content Creator Role and assign it to the Business Units.
- D. Check "Allow" automation permissions for the Content Creator Role and assign it to the Email Specialists
Answer: D
NEW QUESTION 100
Northern Trail Outfitters wants to know the number of Contacts in their account. This information needs to be emailed to their Chief Marketing Officer on a weekly basis.
What could be configured to meet this request?
- A. Schedule the Contacts Counts Standard Report
- B. Configure the Contact Extract Activity in Automation Studio
- C. Query the _Contact Data View and transfer it weekly
- D. Query the _Subscriber Data View and Extract it weekly
Answer: B
NEW QUESTION 101
Northern Trail Outfitters is setting up new hires on its instance of Marketing Cloud, which includes Email Studio, Mobile Connect, and Social Studio. One of the hires needs to manage the operations of all of the North American Business Units.
What two roles, custom or standard, could be assigned to this user to meet the requirement?
Choose 2 answers
- A. Marketing Cloud Channel Manager
- B. Marketing Cloud Administrator
- C. Marketing Cloud Email Marketing Manager
- D. Marketing Cloud Regional or Local Administrator
Answer: A,B
NEW QUESTION 102
A Marketing Cloud user needs the email addresses of everyone who unsubscribed from a particular email send. This user does NOT know SQL and does NOT have access to the Enhanced FTP account.
What functionality should be used to retrieve the necessary data?
- A. Data Views
- B. My Reports
- C. Tracking Extract
- D. My Tracking
Answer: D
Explanation:
With my Tracking user can create a list, view in browser or download as an attachment with the subscribers meeting the criteria
NEW QUESTION 103
To fuel their expansion, Northern Trail Outfitters (NTO) recently acquired Eagle Outfitters (EO). There is currently a 30 percent overlap between the guests of each brand and they will be pursuing cross-marketing opportunities. It was recommended that their Marketing Cloud account now include a separate business unit for EO and the company secure a new sender authentication package for EO using the private domain e-EO.com.
Select the statement that correctly describes the implication of this recommendation.
Choose 2 answers
- A. The IP address included in the sender authentication package will have the same reputation as the ones being used for NTO.
- B. The private domain, e-EO.com, will be used for all link wrapping, image URLs, and landing page URLs.
- C. The EO business unit can also have the NTO authentication package applied simultaneously for cross-marketing emails.
- D. The email headers for EO will still reflect the private domain for NTO since that is the parent company.
- E. The e-EO.com domain will act as the from address for the emails and authenticate using SPF, SenderlD, and DKIM authentication.
Answer: B,E
NEW QUESTION 104
Northern Trail Outfitters has purchased a new Marketing Cloud account with two dedicated IP addresses. One IP address will be used for commercial sends, while the other will be reserved for transactional messages.
Their customer base includes 1.5 million email addresses.
What should the consultant recommend?
- A. Send to unengaged subscribers during the first two weeks of IP warming in order to give them the opportunity to interact.
- B. Split marketing campaigns over a number of days while migrating over smaller triggered campaigns during the warming period.
- C. Focus on warming the IP address for commercial sends, because it is not necessary to warm an IP address used only for transactional sends.
- D. Suppress sends to AOL email addresses during the first two weeks of IP warming, then resume sending to them during the third week.
Answer: C
NEW QUESTION 105
A user in Marketing Cloud needs to send an email to a Salesforce Report via a Guided Send process.
How should the consultant meet this requirement?
- A. Add custom links to the page layouts in Marketing Cloud
- B. Assign the integrated user the Marketing Cloud AppExchange User permission set in Sales Cloud.
- C. Create a Salesforce Data Extension for the user to select during a Guided Send.
- D. Create data validation rules for the integrated user in Sales Cloud.
Answer: B
NEW QUESTION 106
A customer team wants to retarget subscribers who click on links of key items promoted across email campaigns. Click activity will be cross-referenced with subscribers' regional markets on a master subscriber data extension.
What skill set should the customer team have for this solution to be viable?
- A. HTML
- B. SSJS
- C. SQL
- D. AMPscript
Answer: B
NEW QUESTION 107
A customer is developing a new eCommerce section of their website and plans to leverage transactional data in customer journeys.
Which two Marketing Cloud features will support this effort?
Choose 2 answers
- A. Content Builder
- B. Web Analytics Connector
- C. Data Designer
- D. Cloud Pages
Answer: A,B
NEW QUESTION 108
Northern Trail Outfitters sends a monthly newsletter to top shareholders and has a business need to handle replies to their CEO. They have a Reply Mail Management (RMM) Configuration in their setup, and the team would like the reply email address to appear as a real email address in the subscriber's mail client when replying. This email address seen in the email client for reply should not be the actual CEO's email address.
How should they ensure this is accomplished?
- A. Set email reply address to CEO's email address; RMM will direct the emails to that email address and provide the needed filtering.
- B. Create Sender Profile using the RMM auto-forward feature and configure the "Use Specified Information" email information.
- C. Create Sender Profile using the custom setting of direct forwards to an alias email address that can redirect replies to the CEO's inbox.
- D. RMM accounts are unable to support this behaviors.
Answer: D
NEW QUESTION 109
Northern Trail Outfitters wants to query Marketing Cloud for send data across SMS, Push, and email.
What would a consultant recommend?
- A. _Send Data Views
- B. Tracking Extracts
- C. Contact History
- D. Send Logs
Answer: A
NEW QUESTION 110
North Trail Outfitters (NTO) wants to automate the sending of shipping notices and a customer survey.
*Shipping notices will be sent once a day.
*The shipping file will be placed on the FTP sometime after 4:00 p.m.
*The shipping data will be stored in the shipping Notice data extension.
*A field in the data extension will contain the shipping data.
*The survey needs to be sent at 9:00 a.m., exactly 10 days after the customers order ships.
Which workflow would most effectively enable NTO to do this?
A)
B)
C)
D)
- A. Option A
- B. Option D
- C. Option B
- D. Option C
Answer: A
NEW QUESTION 111
Which three statements about Send Log Data is correct?
- A. Can be stored for periods of time
- B. Added to a standard view
- C. Can be viewed in standard report
- D. Uses Measures, filters and programs
- E. Accessed using query
Answer: A,D,E
NEW QUESTION 112
Which statement IS correct regarding the automation tools in the Marketing Cloud?
Choose 3 answers
- A. Like Journey Builder, Automation Studio allows users to define the parameters for a send within the tool.
- B. Journey Builder allows users to update a contact record in an interaction or import data into a data extension.
- C. Automation Studio and Journey Builder allow users to define a wait state based on duration or duration + time.
- D. Like Automation Studio, Journey Builder allows users to repeat an interaction indefinitely
- E. Automation Studio allows users to inject Contacts from a data extension into an interaction in Journey Builder.
Answer: A,D,E
NEW QUESTION 113
Northern Trail Outfitters (NTO) is launching a new campaign, driving it to redesign its data structure. NTO needs to change the cardinality between two data extensions inside Contact Builder.
What are two consequences of this change? Choose 2 answers
- A. One of the data extensions must be deleted from the attribute group in order to change the cardinality.
- B. A contact may NOT show up in the filter based on one of the data extensions.
- C. All scheduled sends using a filter based on one of the data extensions should be reviewed.
- D. All filters created before will adapt automatically to the new cardinality.
Answer: B,C
NEW QUESTION 114
Northern Trail Outfitters (NTO) needs to provide an IT staff member with access to Marketing Cloud. The staff member needs to perform the following tasks:
* Maintain NTO's master suppression list
* Configure data relationships
* Create new subscriber attributes
Which role should be assigned to the IT staff member?
- A. Content Creator
- B. Analyst
- C. Data Manager
- D. Administrator
Answer: C
NEW QUESTION 115
A company collects subscriptions on its website. It does the following:
* Compiles that subscription list in a database in the website Content Management System (CMS).
* Posts this encrypted list to Marketing Cloud nightly at 11 p.m.
* Uses Marketing Cloud as the database of record.
* Sends up to five emails a week based on subscriber engagement with prior sends.
Which automation sequence (excluding waits) should cover these requirements?
- A. File Transfer, Query, Measures, Sends
- B. File Transfer, Data Extract, Filters, Sends
- C. File Transfer, Import, Query, Sends
- D. File Transfer, Import, Measures, Sends
Answer: C
NEW QUESTION 116
......
Trend for CRT-550 pdf dumps before actual exam: https://www.passreview.com/CRT-550_exam-braindumps.html
Real Exam Questions & Answers - Salesforce CRT-550 Dump is Ready: https://drive.google.com/open?id=1vw2yF0U5ocsUR49aRvFpAjqHYEjc7z9_