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PDMA NPDP Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Tools and Metrics | 20% | - Risk assessment tools - Concept generation tools - Design and development methods - Financial and non-financial metrics |
| Topic 2: Culture, Organization and Teams | 10% | - Cross-functional teams - Leadership and collaboration - Innovation culture - Organizational structures |
| Topic 3: New Products Process | 20% | - Stage-gate models - Process adaptation and improvement - Concept to launch phases - Agile and hybrid approaches |
| Topic 4: NPD Strategy | 20% | - Strategic alignment and goals - Platform strategy - Technology and product strategy - Corporate and innovation strategy - Intellectual property strategy |
| Topic 5: Market Research | 10% | - Segmentation and forecasting - Competitive intelligence - Qualitative and quantitative methods - Voice of customer |
| Topic 6: Portfolio Management | 10% | - Portfolio balancing - Resource allocation - Pipeline governance - Project selection and prioritization |
| Topic 7: Life Cycle Management | 10% | - Introduction, growth, maturity, decline - Platform and derivative management - Maintenance and improvement - End-of-life decisions |
PDMA Product Development Professional (NPDP) Certification Sample Questions:
According to the results of 1997 PDMA study that evaluated the use of market research tools in new product development, based upon 383 projects, which of the following was the most essential and used tool?
- A. Customer site visits
- B. Survey research, sampling and statistics
- C. Market testing
- D. Focus panels
Correct Answer: B 🗳️
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Which of the following is a purpose of the product protocol?
- A. It defines the requirements in terms of results that can be measured
- B. It communicates essentials to the development team
- C. It defines the deliverables that R&D will deliver to the final product that the customer buys
- D. All of the above are purposes of the product protocol
Correct Answer: D 🗳️
Explanation: Only visible for PassReview members. You can sign-up / login (it's free).
A platform strategy is defined as _____?
- A. A common manufacturing system for a range of products
- B. A common marketing plan for a series of products
- C. A strategy thaht connects marketing, technology and manufacturing
- D. A set of system and interfaces thaht form a common structure from which a stream of derivative products can be effectively developed and manufactured
Correct Answer: D 🗳️
Explanation: Only visible for PassReview members. You can sign-up / login (it's free).
The purpose of the Testing & Validation Stage is to test and trial the product in the market, the lab and the production system.
- A. True
- B. False
Correct Answer: A 🗳️
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Which of the following is the best description of a mission statement?
- A. It's the product strategy
- B. It's a precise statement of what the organization does
- C. It's a product innovation charter
- D. It's an inspirational statement that pulls employees together
Correct Answer: D 🗳️
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